Wyatt Yearout

Wyatt Yearout is an accomplished communications strategist and public relations leader with deep experience across professional sports and emerging industries. He’s built his career guiding storytelling and reputation management for some of the most recognizable names in the game, from NBA and WNBA franchises to the United Football League, where he led team communications operations.

Wyatt’s expertise spans the full scope of modern communications, from high-pressure media relations to long-term brand strategy. As Director of Communications and Media Relations for the UFL’s Birmingham Stallions, he oversaw all external messaging, game-day operations, and executive visibility initiatives, working closely with league executives, coaches, and media partners to deliver consistent and compelling narratives. Earlier in his career, he contributed to PR and media strategy for the Philadelphia 76ers, Utah Jazz, and Seattle Storm, building strong relationships across national and local sports media.

In addition to his stops in professional sports, Wyatt worked at PointsBet Sportsbook, where he helped shape the voice and reputation of a challenger brand in the rapidly growing U.S. sports betting market. There, he developed frameworks for media analytics, crafted data-driven narratives, and executed integrated campaigns that positioned the company’s executives and products within an evolving industry landscape. His background blends the precision of corporate communications with the creativity of sports storytelling, helping organizations tell their stories clearly, authentically, and with impact.

Wyatt has also led crisis and issues communications in his past stops, specializing in message development, rapid-response planning, and executive preparedness. He ensures leaders and teams are equipped to respond with confidence and consistency when the stakes are highest. His approach balances transparency, empathy, and control, maintaining trust across audiences even in challenging moments.

Today, Wyatt brings a steady hand, strategic vision, and an all-in mentality to every project, from large-scale launches to day-to-day communications strategy, helping partners across sports, technology, and corporate sectors shape narratives that resonate and endure.

• Strategic Communications
• Executive & Corporate Messaging
• Crisis & Issues Management
• Brand & Launch Strategy
• Integrated Storytelling
• Measurement & Media Insights